# Churn risk after a price change: predictive models template > Which accounts are likely to reduce or leave after an increase, from past responses, so the plan protects them or prices them knowingly. Source: https://revomo.ai/marketplace/templates/churn-after-price/ --- [Marketplace](https://revomo.ai/marketplace/)[Explore](https://revomo.ai/marketplace/)[Templates](https://revomo.ai/marketplace/templates/)[Metrics](https://revomo.ai/marketplace/metrics/) Marketplace - [Explore](https://revomo.ai/marketplace/) - [Templates](https://revomo.ai/marketplace/templates/) - [Metrics](https://revomo.ai/marketplace/metrics/) Business need - [Margin Leakage](https://revomo.ai/marketplace/collections/margin-leakage/) - [Cost Recovery](https://revomo.ai/marketplace/collections/cost-recovery/) - [Price Increase](https://revomo.ai/marketplace/collections/annual-price-increase/) - [Quote & Deal Performance](https://revomo.ai/marketplace/collections/quote-deal-performance/) - [Contract Renewal](https://revomo.ai/marketplace/collections/contract-renewal/) - [Rebates & Incentives](https://revomo.ai/marketplace/collections/rebates-incentives/) - [Market Response](https://revomo.ai/marketplace/collections/market-response/) Industry - [Industrial distribution](https://revomo.ai/marketplace/templates/?industry=distribution) - [Machinery & industrial products](https://revomo.ai/marketplace/templates/?industry=machinery) - [Building products](https://revomo.ai/marketplace/templates/?industry=building) - [Chemicals & materials](https://revomo.ai/marketplace/templates/?industry=chemicals) Search Marketplace - [Marketplace](https://revomo.ai/marketplace/) - [Templates](https://revomo.ai/marketplace/templates/) - [Predictive Models](https://revomo.ai/marketplace/templates/?category=predictive) - Template ## Churn risk after a price change Which accounts are likely to reduce or leave after an increase, from past responses, so the plan protects them or prices them knowingly. [See the Churn risk after a price change in Revomo →](https://revomo.ai/contact/?source=marketplace&type=template&artifact=churn-after-price&name=Churn+risk+after+a+price+change&collection=annual-price-increase) ### The business question Which accounts are likely to reduce or leave after an increase? ### What it does Scores churn risk per account from past responses to price changes and lists at-risk accounts by increase band. Protection flags feed the increase plan so accounts are protected or priced knowingly. ### What’s inside Composed from the platform’s own objects, so it is a configuration you can open, not a document. - Model: churn risk - View: at-risk accounts by increase band - Ruleset: protection flags ### Uses these metrics The measures that call for this template when they move, each with its own page. - [Price increase realization](https://revomo.ai/marketplace/metrics/increase-realization/)*Metric* Act when: Below 70% of announced on any segment at 90 days ### Commercial context required What Revomo reads to run it. Everything else in the template is derived from these records. - The governed commercial context: customers, products, transactions, prices, costs and agreements ### Relevant industries All industries Type Template Category [Predictive Models](https://revomo.ai/marketplace/templates/?category=predictive) Industries All industries Business need [Price Increase](https://revomo.ai/marketplace/collections/annual-price-increase/) Composed of 3 platform objects [See this in Revomo →](https://revomo.ai/contact/?source=marketplace&type=template&artifact=churn-after-price&name=Churn+risk+after+a+price+change&collection=annual-price-increase) On representative data, or a slice of your own. ### Related templates - Planning & Scenarios #### [Annual price increase plan](https://revomo.ai/marketplace/templates/annual-increase-plan/) Targets by segment and family, caps per account, contract exclusions and the expected realization, before anyone drafts a letter. All industries · Uses 1 metric - Pricing Methods #### [List price update with caps and exclusions](https://revomo.ai/marketplace/templates/list-update/) The annual or event-driven list move, by family, with caps per account, contract exclusions and publishing to every downstream list. All industries · Uses 3 metrics - Predictive Models #### [Volume response by segment](https://revomo.ai/marketplace/templates/volume-response/) How volume responds to price by segment, account class and product family, with the backtest that says how far to trust it. All industries ### See this template in Revomo. We will show the Churn risk after a price change running on representative data, or on a slice of your own, and what it would take to run it on yours. [See this on your commercial data →](https://revomo.ai/contact/?source=marketplace&type=template&artifact=churn-after-price&name=Churn+risk+after+a+price+change&collection=annual-price-increase)[All templates](https://revomo.ai/marketplace/templates/)