# Sales growth: pricing metric definition, thresholds and response

> Revenue against the same period last year, by account and family. When to act, what a move may signal, and the Revomo templates that respond.

Source: https://revomo.ai/marketplace/metrics/sales-growth/

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Business need
- [Margin Leakage](https://revomo.ai/marketplace/collections/margin-leakage/)
- [Cost Recovery](https://revomo.ai/marketplace/collections/cost-recovery/)
- [Price Increase](https://revomo.ai/marketplace/collections/annual-price-increase/)
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- [Contract Renewal](https://revomo.ai/marketplace/collections/contract-renewal/)
- [Rebates & Incentives](https://revomo.ai/marketplace/collections/rebates-incentives/)
- [Market Response](https://revomo.ai/marketplace/collections/market-response/)

Industry
- [Industrial distribution](https://revomo.ai/marketplace/templates/?industry=distribution)
- [Machinery & industrial products](https://revomo.ai/marketplace/templates/?industry=machinery)
- [Building products](https://revomo.ai/marketplace/templates/?industry=building)
- [Chemicals & materials](https://revomo.ai/marketplace/templates/?industry=chemicals)

Search Marketplace

- [Marketplace](https://revomo.ai/marketplace/)
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- [Revenue & Margin Performance](https://revomo.ai/marketplace/metrics/?category=performance)
- Metric

## Sales growth

Revenue against the same period last year, by account and family.
[See Sales growth in Revomo →](https://revomo.ai/contact/?source=marketplace&type=metric&artifact=sales-growth&name=Sales+growth)

### Why it matters

Growth by account and family separates a rising market from a rising share. Read next to margin, it says what the growth cost.

### Act when

Up or down over x%

Thresholds are set per business; the ones written as x and y are placeholders your team fills in.

### What it may signal

Lost customers, channel shift.

### What to do

The templates that respond when this metric moves.
- [Customer and product profitability](https://revomo.ai/marketplace/templates/pocket-profitability/)*template*

### How it’s defined

Formula
`sum('Net revenue') / sum('Net revenue (prior year)') - 1`

Required context
Invoice lines

Dimensions
Account, Family, Channel

Cadence
Reviewed monthly

Lineage
Every value traces to the invoice line or governing record it was computed from.

Use in
**Against plan**: tracked against the target, with the bridge that says what moved it. **Alerts**: an agent watches it against a rule and alerts you when it trips.

### Relevant industries

All industries

Type
Metric

Category
[Revenue & Margin Performance](https://revomo.ai/marketplace/metrics/?category=performance)

Use in
Against plan · Alerts

Cadence
Monthly

Industries
All industries

[See this in Revomo →](https://revomo.ai/contact/?source=marketplace&type=metric&artifact=sales-growth&name=Sales+growth) Defined, monitored and connected to action, on representative data or your own.

### Related metrics

- Revenue & Margin Performance #### [Margin, unit and percent](https://revomo.ai/marketplace/metrics/unit-margin/) Pocket margin per unit and as a share of pocket price, by SKU and account. **Act when**A drop over x points, or a single cost driver up over y% Alerts · Against plan · After a decision
- Revenue & Margin Performance #### [Revenue against plan](https://revomo.ai/marketplace/metrics/revenue-vs-plan/) Net revenue against the plan, by channel and family, with the bridge that says what moved it. **Act when**A swing over x% against plan Against plan · Alerts
- Revenue & Margin Performance #### [Product mix shift](https://revomo.ai/marketplace/metrics/product-mix/) Each family’s share of revenue against the prior period, and the margin effect of the shift. **Act when**A shift of x points or more in key lines Alerts · Against plan

### See Sales growth on your commercial data.

We will show how Revomo defines, monitors and connects this metric to commercial action, using representative data or your own.
[See this on your commercial data →](https://revomo.ai/contact/?source=marketplace&type=metric&artifact=sales-growth&name=Sales+growth)[All metrics](https://revomo.ai/marketplace/metrics/)