# Market share: pricing metric definition, thresholds and response

> Your revenue against the market where a size is known, by region and family. When to act, what a move may signal, and the Revomo templates that respond.

Source: https://revomo.ai/marketplace/metrics/market-share/

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[Marketplace](https://revomo.ai/marketplace/)[Explore](https://revomo.ai/marketplace/)[Templates](https://revomo.ai/marketplace/templates/)[Metrics](https://revomo.ai/marketplace/metrics/)

Marketplace
- [Explore](https://revomo.ai/marketplace/)
- [Templates](https://revomo.ai/marketplace/templates/)
- [Metrics](https://revomo.ai/marketplace/metrics/)

Business need
- [Margin Leakage](https://revomo.ai/marketplace/collections/margin-leakage/)
- [Cost Recovery](https://revomo.ai/marketplace/collections/cost-recovery/)
- [Price Increase](https://revomo.ai/marketplace/collections/annual-price-increase/)
- [Quote & Deal Performance](https://revomo.ai/marketplace/collections/quote-deal-performance/)
- [Contract Renewal](https://revomo.ai/marketplace/collections/contract-renewal/)
- [Rebates & Incentives](https://revomo.ai/marketplace/collections/rebates-incentives/)
- [Market Response](https://revomo.ai/marketplace/collections/market-response/)

Industry
- [Industrial distribution](https://revomo.ai/marketplace/templates/?industry=distribution)
- [Machinery & industrial products](https://revomo.ai/marketplace/templates/?industry=machinery)
- [Building products](https://revomo.ai/marketplace/templates/?industry=building)
- [Chemicals & materials](https://revomo.ai/marketplace/templates/?industry=chemicals)

Search Marketplace

- [Marketplace](https://revomo.ai/marketplace/)
- [Metrics](https://revomo.ai/marketplace/metrics/)
- [Revenue & Margin Performance](https://revomo.ai/marketplace/metrics/?category=performance)
- Metric

## Market share

Your revenue against the market where a size is known, by region and family.
[See Market share in Revomo →](https://revomo.ai/contact/?source=marketplace&type=metric&artifact=market-share&name=Market+share&collection=market-response)

### Why it matters

Share by region and family separates your growth from the market’s. An unexplained move is a structural change worth pricing for.

### Act when

Any unexplained loss or gain

Thresholds are set per business; the ones written as x and y are placeholders your team fills in.

### What it may signal

A structural shift in the market.

### What to do

The templates that respond when this metric moves.
- [Market-based pricing](https://revomo.ai/marketplace/templates/market-based/)*template*

### How it’s defined

Formula
`sum('Net revenue') / 'Market size'`

Required context
Invoice lines, External data

Dimensions
Region, Family

Cadence
Reviewed quarterly

Lineage
Every value traces to the invoice line or governing record it was computed from.

Use in
**Alerts**: an agent watches it against a rule and alerts you when it trips.

Source
External data, read into the commercial context alongside your own records.

### Relevant industries

All industries

Type
Metric

Category
[Revenue & Margin Performance](https://revomo.ai/marketplace/metrics/?category=performance)

Use in
Alerts

Cadence
Quarterly

Industries
All industries

Business need
[Market Response](https://revomo.ai/marketplace/collections/market-response/)

[See this in Revomo →](https://revomo.ai/contact/?source=marketplace&type=metric&artifact=market-share&name=Market+share&collection=market-response) Defined, monitored and connected to action, on representative data or your own.

### Related metrics

- Market & External Signals #### [Interest rates](https://revomo.ai/marketplace/metrics/interest-rates/) Policy and market rates in each market you sell in. **Act when**A rise over 50 bps in a market Alerts
- Market & External Signals #### [Tariff and trade changes](https://revomo.ai/marketplace/metrics/tariffs-trade/) New tariffs, sanctions and regime changes in a source or sales market. **Act when**Any new measure in a market you source from or sell into Alerts
- Market & External Signals #### [Supply chain disruption](https://revomo.ai/marketplace/metrics/supply-disruption/) Delays and cost spikes in inbound logistics, by lane and supplier. **Act when**Delays or cost spikes in inbound logistics Alerts

### See Market share on your commercial data.

We will show how Revomo defines, monitors and connects this metric to commercial action, using representative data or your own.
[See this on your commercial data →](https://revomo.ai/contact/?source=marketplace&type=metric&artifact=market-share&name=Market+share&collection=market-response)[All metrics](https://revomo.ai/marketplace/metrics/)